Happy New Year

Gennaio 1--Happy New Year--Via a Lovely Flapper, originally uploaded by finsbry.

Sellers Kitchen Cabinets, 1924

Sellers Kitchen Cabinets, 1924, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 1484 x 1998 size.

Blue Bird Electric Clothes Washer, 1920

Blue Bird Electric Clothes Washer, 1920, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 610 x 892 size.

Wm. Rogers & Son Silverware, 1926

Wm. Rogers & Son Silverware, 1926, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 681 x 884 size.

Westinghouse Appliances ad, 1924

Westinghouse Appliances ad, 1924, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 1390 x 1814 size.

Nufashond Garters ad, 1925

Nufashond Garters ad, 1925, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 1329 x 1811 size.

M. C. Woodbury, McCallum Silk Hosiery, 1922

M. C. Woodbury, McCallum Silk Hosiery, 1922, originally uploaded by Gatochy.

Found in the NYPL Digital Gallery. Click image for 516 x 760 size.

M. C. Woodbury, McCallum Silk Hosiery, 1922

M. C. Woodbury, McCallum Silk Hosiery, 1922, originally uploaded by Gatochy.

Found in the NYPL Digital Gallery. Click image for 536 x 760 size.

M. C. Woodbury, McCallum Silk Hosiery, 1921

M. C. Woodbury, McCallum Silk Hosiery, 1921, originally uploaded by Gatochy.

Found in the NYPL Digital Gallery. Click image for 527 x 760 size.

M.C. Woodbury, Indian Head Fabrics ad, 1920

M.C. Woodbury, Indian Head Fabrics ad, 1920, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 582 x 872 size.

M.C. Woodbury, McCallum Hosiery, 1922

M.C. Woodbury, McCallum Hosiery, 1922, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 705 x 996 size.

M.C. Woodbury, Indian Head Fabric, 1920

M.C. Woodbury, Indian Head Fabric, 1920, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 854 x 1300 size.

M.C. Woodbury, Indian Head Fabrics ad, 1922

M.C. Woodbury, Indian Head Fabrics ad, 1922, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 622 x 879 size.

Edouard Halouze, Les Feuillets d'Art, Mappin & Webb ad, 1919-20

Edouard Halouze, Les Feuillets d'Art, Mappin & Webb ad, 1919-20, originally uploaded by Gatochy.

Click image for 750 x 1011 size.

Fernand Simeon, La Gazette du Bon Ton, Verlaine ad, 1920

Fernand Simeon, La Gazette du Bon Ton, Verlaine ad, 1920, originally uploaded by Gatochy.

Fernand Simeon, Les Feuillets d'Art magazine, Verlaine Advertisement,1919-20

Fernand Simeon, Les Feuillets d'Art magazine, Verlaine Advertisement, 1919-20, originally uploaded by Gatochy.

Click image for 740 x 925 size.

La Gazette du Bon Ton, Advertisements, 1920

La Gazette du Bon Ton, Advertisements, 1920, originally uploaded by Gatochy.

Click image for 395 x 548 size.

Advertisements to "Émile Coiffure" and "Produits du D'Dys Darsy", 1920.

Blue Moon Hosiery ad, 1926

Blue Moon Hosiery ad, 1926, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 695 x 995 size.

Fatima Cigarettes, 1929

Fatima Cigarettes, 1929, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 1488 x 1991 size.

Chesterfield Cigarettes ad, 1926

Chesterfield Cigarettes ad, 1926, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 704 x 900 size.

Cotton Textile Institute ad, 1929

Cotton Textile Institute ad, 1929, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 650 x 876 size.

Garden Court Toiletries, 1920

Garden Court Toiletries, 1920, originally uploaded by Gatochy.

Click image for 608 x 874 size. Scanned from Taschen's "All-American Ads of the 20s".

Vintage Ads, 1910s-1920s

Vintage Ads, 1910s-1920s, originally uploaded by Gatochy.

Scanned from Bronwen Meredith's "Vogue Body and Beauty Book" 1977. Click image for 1362 x 1822 size.

1917 ad for Urodonal:

"Triumph of Modern Science

Rheumatism, Gravel, Gout, Arterio-Sclerosis, Obesity.

Medical Opinion: Urodonal is the most powerful solvent of uric acid, being 37 times more active than lithia.

It is rapidly absorbed by the digestive organs, does not over strain the stomach or kidneys, and can be used for any length of time; moreover, Uorodnal is rapidly eliminated through the kidneys - a point of great importance. The water in which it is held in solution passes through these organs more easily and rapidly than plain water, and that in spite of the load of waste products that Urodonal carries away with it.

Furthemore, the diuresis kidney secretion is regular and sustained, and there are no paroxysmal attacks such as those induced by certain diuretics which result in dangerous congestion of the kidneys."

1922 ad for The Ambedia Back Puff: "A woman's difficulty overcome."

1922 Benito illustration:

"Achieving beauty without makeup, through electricity and gentle massages, that's the secret of the beauty specialist".

Undated ad for Polar Cub Electric Vibrator.

"Be your own beauty specialist

The Polar Cub Electric Vibrator enables every woman who cares about her appearance, to gain in the privacy of her own home the full benefits of electric massage - the most successful and up-to-date treatment for preserving the beauty of the face and figure.

Polar Cub treatment really does remove wrinkles and hollows. Polar Cub Electric massage is splendid for your scalp. Polar Cub Electric massage is recommended for nervous disorders. It brings instant relief in cases of headache, fatigue and general 'nerviness'. Order a Polar Cub Vibrator to-day.

To use it is simplicity itself. Just remove the electric light bulb and attach the vibrator. It is perfectly safe and perfectly harmless."

Lucky Strike ad, Betty Compson, 1929

Lucky Strike ad, Betty Compson, 1929, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 678 x 900 size.

Underwood Typewriters ad, 1922

Underwood Typewriters ad, 1922, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 677 x 878 size.

Lux Fabric Wash, 1926

Lux Fabric Wash, 1926, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 677 x 876 size.

Health-O-Meter Scales, 1929

Health-O-Meter Scales, 1929, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 627 x 830 size.

Rogers Lacquer ad, 1928

Rogers Lacquer ad, 1928, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 668 x 878 size.

Aberfoyle Fabrics, 1928

Aberfoyle Fabrics, 1928, originally uploaded by Gatochy.

Scanned from Taschen's "All-American Ads of the 20s". Click image for 1601 x 1018 size.

Mary MacJohnson, Tom Wye Bathing Suits, 1919

Mary MacJohnson, Tom Wye Bathing Suits, 1919, originally uploaded by Gatochy.

From Taschen's "All-American Ads 1900-1919". Click image for 1394 x 1810 size.

Lux Laundry Soap ad, 1919

Lux Laundry Soap ad, 1919, originally uploaded by Gatochy.

From Taschen's "All-American Ads 1900-1919". Click image for 564 x 860 size.

Lux Laundry Soap ad, 1919

Lux Laundry Soap ad, 1919, originally uploaded by Gatochy.

From Taschen's "All-American Ads 1900-1919". Click image for 602 x 892 size.

Ralph Barton, Java Face Powder, 1919

Ralph Barton, Java Face Powder, 1919, originally uploaded by Gatochy.

From Taschen's "All-American Ads 1900-1919". Click image for 1200 x 1813 size.

Dr. Lyon's Dentifrice, 1918

Dr. Lyon's Dentifrice, 1918, originally uploaded by Gatochy.

From Taschen's "All-American Ads 1900-1919". Click image for 1209 x 1818 size.

The Reeses, "Wolfhead Undergarments" ad, 1918

The Reeses, "Wolfhead Undergarments" ad, 1918, originally uploaded by Gatochy.

From Taschen's "All-American Ads 1900-1919". Click image for 407 x 600 size.

Murad ad, Scribner's Magazine, July 1918

Murad ad, Scribner's Magazine, July 1918, originally uploaded by Gatochy.

Via Nothing Elegant. Click image for 834 x 1188 size.

Acne Cream & Mitsuya Cider, 1900-1929

Acne Cream & Mitsuya Cider, 1900-1929, originally uploaded by Gatochy.

(Thanks to Paula Wirth for translating!)

Scanned from Taschen's "Japanese Beauties". Click image for 632 x 900 size.

A.H. Fish, An artistic adventure with a catastrophic ending, 1920s

A.H. Fish, 1, 1920s, originally uploaded by Gatochy.

Scanned from Bronwen Meredith's "Vogue Body and Beauty Book" 1977.

Priming, followed by...

Touch ups.



Professional assistance.



The conquest.



The disappointment.

A. H. Fish 1923, Baron de Meyer 1932

A. H. Fish 1923, Baron de Meyer 1932, originally uploaded by Gatochy.

Scanned and quoted from Bronwen Meredith's "Vogue Body and Beauty Book" 1977. Click image for 704 x 1000 size.

Top:

A. H. Fish illustration. "A beautiful woman has no need -- nor time -- to be anything else. Among her virtues she must include courage, patience and perseverance, but the ends justify the means. Success in her chosen career allows her to achieve everything a woman could want -- a jealous husband, envious friends, and the admiration of her grandchildren. Besides, it gives pleasure to appreciators and jobs to many nice and worthy people."

Bottom:

Photo by Baron de Meyer, Elizabeth Arden Cosmetics ad, 1932.

Click image for 1000 x 567 size.



Click image for 1000 x 743 size.

A.H. Fish and Cecil Beaton illustrations, 1920s

A.H. Fish and Cecil Beaton illustrations, 1920s, originally uploaded by Gatochy.

Scanned from Bronwen Meredith's "Vogue Body and Beauty Book" 1977. Click image for 752 x 1000 size.

Top, A.H. Fish illustration, 1925.

On the building it's written "Abdomen Allah," and "Turkish Baths," "Entering the door on the left of Abdomen Allah, the latest fashionable building, we see an impressive female clientèle going for the baths, the Turkish baths, the steam baths, the massages, and other tortures prescribed by the terrible Turkish regimen. Observe that the ladies look like five of the most well-fed Ottomans of the Roman Empire. But wait... Incredible as it may seem, the quintet of Vogue mannequins you see exiting on the right are the same monumental matrons that, on the left, used to occupy much more than their fair share of tridimensional space. And the baths accomplished this miracle. Now they will be able to face their dressmakers with their heads held up high and fit inside small sized dresses without ignominy, shame, or rubber girdles."

Bottom, Cecil Beaton illustration, 1927.

Georges Lepape, Vogue, March 1922

Georges Lepape, Vogue, March 1922., originally uploaded by Gatochy.

Goblet, L'Innovation

Goblet, L'Innovation, originally uploaded by Gatochy.

Jean Pages, Vanity Fair, April 1929

Jean Pages, Vanity Fair, April 1929, originally uploaded by Gatochy.